The Senior Care Spotlight
20-minute interviews with the CEOs, founders, and innovators who are shaping the future of senior care. Candid conversations on growth, leadership, technology, and what it really takes to build a great senior care business — hosted by the team at Sage Haven Digital.
About the Show
The podcast for senior care leaders
The Senior Care Spotlight was created by Sage Haven Digital to give senior care professionals access to the insights and strategies of the industry's most successful leaders — in a format that respects your time. Each episode is a focused, 20-minute conversation designed to deliver one or two genuinely actionable takeaways.
Whether you're a home care agency owner, an assisted living director, or an industry consultant, this podcast will help you think bigger, grow faster, and lead better. And every guest we feature is someone we'd be proud to work with.
Latest Episodes
Recent conversations
Scaling a Home Care Franchise from 1 to 52 Locations
Jeff shares the hard-won lessons from growing Caring Senior Service from a single location in 1991 to a 52-location national franchise — and what he'd do differently.
Building a National Brand in a Relationship-Driven Industry
Peter discusses how Senior Helpers built one of the most recognized brands in home care and why relationships — not advertising — are still the foundation of growth.
The Future of Technology in In-Home Care
Bob explores how remote monitoring, AI scheduling, and telehealth are transforming what it means to age in place — and what agencies need to do to stay ahead.
Marketing Automation Strategies That Drive Consistent Client Acquisition
Karina breaks down the exact marketing automation systems she uses to help home care agencies generate a consistent flow of private-pay clients every month.
Caregiver Retention: The Real Growth Lever Nobody Talks About
Justin argues that caregiver retention — not client acquisition — is the single most important driver of sustainable growth in home care, and shares his system for keeping caregivers long-term.
Home Care Policy: What's Coming and How to Prepare
Bill gives an inside look at the legislative and regulatory changes on the horizon for home care — and what agency owners need to know right now.